By integrating ethical storytelling into their fundraising and communications practices, organizations can build trust, celebrate complexity, and restore dignity, Tanya Rumble says.
For Claire Nest, trust is the key to working well with illustrators – and impact is the result.
Maïa Faddoul’s bright colours, cheerful patterns, and uplifting depictions of human courage and connection are often in the service of community and rights organizations.
Illustrator and anthropologist Julien Posture discusses how human misunderstanding and machine learning devalue creative labour.
Une campagne de sensibilisation d’Action Canada lutte contre la polarisation et la mésinformation en faisant appel au contact humain et à l’empathie, et en incitant les gens à avoir des conversations dans la vie réelle avec des personnes de leur entourage. Cet article explique comment l’organisme a réalisé son objectif, de la conception à l’élaboration de la stratégie, en passant par la direction artistique et la mise en œuvre.
An Action Canada public awareness campaign combats polarization and misinformation through human connection and empathy, by motivating people to have real-life conversations with people in their lives. This article explains how they did it, from conception through strategy, creative direction, and deployment.
Heading into what promises to be a complex year, we asked contributor Angela Long, who is also a poet, to write a poem to share with our readers as a way of putting a bow on our 2024 publishing. We love how she worked in voices from the interviews she’s done for us over the last few years.
Shifting fundraising practices isn’t just about minimizing harm – it’s also about maximizing opportunities. When storytelling aligns with an organization’s purpose, it can foster a better understanding of systemic issues and create meaningful connections between donors and the communities they aim to support.
